MAC Spring/Summer 2010 Trends

3 March, 2010

This is always one of my favourite things from MAC-they put up, every season, a thing of what the hot new trends are makeup-wise, and then it has “Get the Look”, or GTL’s as we retail folk call them. The exciting thing? PRO products on the main site. Oh yes:) New this season, you can see the products and their use at various shows.

The first look, Dye-A-Tribe, is all about two things: playing with texture, and “syrupy” shades. I have noticed at our store, a lot of the clothes we have received have been in sort of sweet colours, and these have that but also with a rebellious edge.

Mary Kantrantzou:
Eyeshadows in Fig. 1 and Orange

Vena Cava:
Lipstick in Violetta (the perennial re-appearer)

Nanette Lepore:
Blush in Gingerly
Technakohl in Smoothblue

Giambattista Valli:
Mineralize Skinfinish Natural
Lipmix in Fuschia (PRO)

Other products:
Lipstick-See Sheer
Impeccable Brow Pencil-Taupe
Blush Pan-Taupe (PRO?)

The second look, American Nomad, is a sort of “effortless” sort of beauty-very much a hippie beach girl.

Luca Luca:
Eyeshadow-Very Violet
Select Moisturecover-all shades

Frankie Morello:
Cream Colour Base-Hush (might be PRO, dunno though)
Sculpting Powder pan-Sculpt (PRO)

Cream Colour Base-Antiqued Gold (PRO)

Proenza Schouler:
Mineralize Blush-Warm Soul
Lip Conditioner (tube)

Other items:
Zoom Lash-Lofty Brown
Lipglass-Ember Glow, RevealingThe third look, Underground Society, is all about looks that are unconventional and daring, but still luxe in a way. Think, in my book, silver lipstick.

Emanuel Ungaro:
Lipstick-Ruby Woo

John Richmond:
42 Lash

Rick Owens:
Penultimate Eyeliner-Rapidblack
Set Powder-Porcelain (PRO)

Lip Pencil-Beet
Lipmix-Black (PRO)

Other items:
Lipstick-Russian Red
Blush Ombre-Azalea Blossom
Lipmix-Gloss (PRO)
Lip Erase-Dim (PRO)

Finally, we have the Pale ‘n Dandy look, which deals with androgyny in a way-the person who cares enough, but doesn’t want to LOOK like they care.

Meadham Kirchoff:
Face & Body foundation

Studio Moisture Tints
Cream Colour Base-Luna, Virgin Isle (PRO)

Barbara Bui:
Prep & Prime Transparent finishing powder

Cushnie et Ochs:
Pro Longlash-Barelash (PRO)
Strobe Cream

Other items:
Clear Lipglass
Brow Set-Mink
Cream Colour Base-Nude
Prep & Prime Lip
Strobe Liquid

All in all, this is a representation of some of what’s been seen. I typically get a better idea by looking at the actual makeup collections themselves, and then choosing what I like and don’t. One of my favourites for this season? Metal Maven lipstick. Sure, I may not use it a ton after this season, but it’s unique.


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